BeautyBio
New York City
Purple balloon arches, a neon sign and a device on a lit plinth set the scene for BeautyBio’s Pore Confessions event in New York City in September 2022. Jenya photographed the product and installation before guests entered, then returned to those compositions as the room filled. Coverage included device details, views through the balloon arch and audience reactions during the presentation. The lit plinth, neon and guests’ white clothing reflected light differently. Jenya set the exposure to protect the product highlights while retaining the room’s purple color. JPX Studios also filmed the GLOfacial launch event. The delivery included a gallery of 133 frames and a recap film.
JPX Studios photographed the product and installation before guests entered, then rebuilt those compositions as the room filled. Jenya alternated between device details, wide views through the balloon arch, and audience reactions facing the presentation. The plinth, neon, and white clothing all reflected light differently, so the exposure was set to protect the product first while retaining enough room color to preserve the launch atmosphere.
Project facts
- client
- BeautyBio
- project type
- Product launch
- venue
- New York City
- date
- credit
- JPX Studios
The final gallery connects the Pore Confessions identity to the people experiencing it. Product images provide clear brand assets, environmental frames document the scale of the build, and candid photographs show attention moving toward the demonstration. Together they give BeautyBio a launch record that communicates both what was introduced and how the introduction occupied the room.
More from the shoot
New York City · Travel on request
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