Finery Fragrances
Finery · Brand activation
April 2024
Reebok x Eames
Interactive exhibits and performances were part of Everything Connects, the Reebok and Eames Office brand activation at Lume Studios in Tribeca, Manhattan. The event presented a capsule collection with three Reebok Classic Leather designs drawn from the Eames Coloring Toy, the rosewood of the Eames Lounge Chair, and the Eames Elephant. Jenya covered the activation through photographs and film around June 2022. The work for Reebok resulted in a gallery of 57 frames and a recap film documenting the event at Lume Studios.
Project facts
- client
- Reebok
- project type
- Brand activation
- venue
- Lume Studios
- date
- credit
- Photo, JPX Studios
More from the shoot
New York City · Travel on request
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