Green Sol de Janeiro spray bottles, yellow flowers and a Rio de Janeiro book arranged on a wooden table outdoors

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Sol de Janeiro at Sephora Summer Club

Sol de Janeiro at Sephora Summer Club

Williamsburg, Brooklyn

Full midday sun cast hard shadows across the pool deck at Sephora Summer Club at The William Vale in Williamsburg, Brooklyn. In August 2026, Jenya photographed Sol de Janeiro’s brand activation. The coverage included product stills of Cheiroso 7 and Cheiroso 10, guest and talent portraits, and details of the build. Wide frames recorded the soccer ball beach balls, navy JANEIRO inner tubes and daybeds. Tight frames focused on the bottles, embroidered patches, branded coconuts and yellow striped towels. Teal glass and silver caps caught sharp highlights, while reflected light from the pool provided natural fill. JPX Studios delivered a gallery of 719 frames.

Sol de Janeiro built the activation around a soccer club. Wide frames showed the full pool deck, from the beach balls and inner tubes to the daybeds, jerseys, and yellow Sephora Summer Club photo wall. Tight frames recorded the bottles, patches, branded coconuts, pillows, and towels.

A Sol de Janeiro soccer ball beach ball resting on a navy JANEIRO inner tube in turquoise pool water

client: Sol de Janeiro
project type: Brand activation
venue: Sephora Summer Club at The William Vale
date: August 2026
credit: Photo, JPX Studios

A black inflatable ring printed with Sol de Janeiro in yellow floats on clear turquoise pool water

Two heat presses on a white draped table beside a rack of yellow tees on a leafy rooftop

Full midday sun shaped every frame. Hard shadows crossed the rooftop, while the teal glass and silver caps caught sharp specular highlights. Reflected light from the pool provided natural fill for product stills, portraits, and details throughout the afternoon.